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News - Renault F1 rebranded as Alpine F1
#1

Surprise announcment about the team that Fernando Alonso will drive for next year.
Anyone know anything ?

Leo

Forum Precepts:  Don't hijack or divert topics - create a new one.   Don't feed the Troll.    http://www.scuderiaturini.com
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#2

Only what I read on the BBC...

https://www.bbc.co.uk/sport/formula1/54047647
[+] 1 member Likes JasonB's post
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#3

On the Alpine Facebook page...

   
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#4

Presumably a business decision, but difficult to fathom. The recent Alpine A110 is hardly a big seller but maybe another model is imminent. I suspect its a move towards a sale for 2022.

Leo

Forum Precepts:  Don't hijack or divert topics - create a new one.   Don't feed the Troll.    http://www.scuderiaturini.com
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#5

There's a little bit more detail here: https://racer.com/2020/09/06/renault-to-...m-in-2021/
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#6

Sounds like a new marketing director has woken up and found that they have a sleeping brand and believes that will make him or her a super-hero.

Forum Precepts:  Don't hijack or divert topics - create a new one.   Don't feed the Troll.    http://www.scuderiaturini.com
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#7

The mock up livery looks nice.
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#8

Perhaps it will be as Abarth is to Fiat, or Cooper to Mini?
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#9

The Abarth and Cooper brands diluted to badges for everyday cars.  Alpine has been through that ignominy, as have many other automotive brands - history shows that that policy only works until buyers wake up to the reality of what they are buying and switch brands.  

As B.A. Roberston once said -
"There's got to be a limo to take me down the shops, 
Tell them they can stuff it, I'm not about to rough it
In some Granada Ghia, I was top of the pops."

Leo

Forum Precepts:  Don't hijack or divert topics - create a new one.   Don't feed the Troll.    http://www.scuderiaturini.com
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#10

Some hot Renault’s coming out ,
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